AI-Powered Analytics
Traditional outdoor advertising relies on traffic estimates from decades-old models. AdLuxy's edge AI pipeline runs 6 computer vision models directly on each backpack's NVIDIA Jetson processor, counting every impression, detecting demographics, and optimizing campaigns in real-time. No guesswork — verified, transparent data.
See a Live DemoHow It Works Under the Hood
Our AI pipeline processes data locally on each backpack — no cloud dependency means real-time results with complete privacy.
Computer Vision Capture
A wide-angle camera on each backpack captures the surrounding environment. All processing happens on-device using our NVIDIA Jetson Orin Nano edge AI processor — images never leave the backpack.
6-Model AI Pipeline
Our edge AI stack runs 6 specialized models (46MB total) simultaneously: person detection, face detection (for counting, not identification), age/gender estimation, gaze direction, crowd density, and distance estimation.
Real-Time Aggregation
Processed metrics are aggregated and transmitted via 4G to our cloud dashboard every 30 seconds. No personal data or images are stored — only anonymous statistical counts and demographic distributions.
Your Campaign Dashboard
Everything you need to understand campaign performance at a glance.
Real-Time Overview
The main dashboard shows a live map with ambassador positions, current impression counters, and demographic breakdowns updating every 30 seconds. A timeline view shows impression velocity throughout the day, highlighting peak performance windows.
- Live GPS positions of all active ambassadors
- Cumulative and per-hour impression counters
- Age and gender distribution pie charts
- Attention time histogram (seconds of viewer gaze)
- Crowd density heatmap overlay on city map
Post-Campaign Reports
After each campaign, receive a comprehensive report with total verified impressions, demographic analysis, zone-by-zone performance comparison, and recommendations for optimization.
- Total impressions with confidence intervals
- Top-performing zones ranked by impression density
- Time-of-day performance analysis
- Demographic profile of reached audience
- Comparative benchmarks vs. industry averages
- AI-generated optimization recommendations
What We Measure
Verified Impressions
AI counts individuals within viewing range and estimates whether they could see the screen based on position and gaze direction.
Demographic Breakdown
Age group estimation (18-24, 25-34, 35-44, 45-54, 55+) and gender distribution. Aggregated, anonymous, privacy-compliant.
Attention Duration
How long each detected viewer was within screen range. Average attention time is a key quality metric that distinguishes real engagement from pass-by.
Crowd Density
Real-time crowd density measurement helps identify peak hours and optimal walking routes. Feeds back into campaign optimization.
Zone Performance
Compare impression rates, demographics, and attention metrics across different walking zones. Identify your highest-ROI areas.
Viewability Rate
Percentage of detected pedestrians who were in a position to view the screen. Our eye-level format delivers 80-92% viewability vs. 30-40% for elevated billboards.
Predictive Optimization
Machine learning analyzes historical performance data to recommend optimal zones, times, and creative strategies for future campaigns.
Privacy Architecture
All AI processing happens on-device. No facial recognition or personal identification. No images stored. GDPR and CCPA compliant by design.
By the Numbers
See AI Analytics in Action
Book a demo and we'll walk you through our live analytics dashboard with real campaign data. See exactly what you'll get from every campaign.
Book a Demo